These are some of the most memorable projects I have worked on in recent years.
We are focusing on underserved markets and targeting South African as our first market, covering 5 of the 11 official languages.
The WordPro demo for English / Afrikaans is available in the Apple and Google Play stores.
In late 2014 we redesigned the SAPOR Group website. Although the website itself is very simple, i.e no e-commerce facilities, no bank-end database, etc. it is somewhat special because this was the first time some of my photographs were used in a commercial / business project. My photos are: the two photos of the office building exterior, photos of the interior, and some of the management profile photos.
My first meeting with the Sterling National Bank team was rather memorable: Tricia Hrotko, the Senior Vice President of Marking, entered the conference room wearing a crown – the result of winning a bet against one of her colleagues. Yes, Tricia’s team worked hard, but they always had a sense of fun. This was helpful when we had some stressful moments during the various projects.
We redesigned the Sterling National Bank website multiple times from 2013 – 2014. The first redesign was to give then a new contemporary look and feel. Shortly after that was completed, they announced a merger with Provident Bank. This required the quick production of a new interim website while we worked on the next major release of the new Sterling National Bank.
Harry Winston is a world-renowned luxury brand for fine jewelry and high-end watchmaking. Working on the redesign of the Harry Winston website provided significant exposure to the retail industry and e-commerce solutions. The back-end process included an e-commerce module with an extensive inventory database – even though you could not purchase anything directly from the website. The front-end was loaded with high resolution product images and product videos requiring extensive optimization to maintain a good user experience. Furthermore, the site required multi-lingual capabilities, including Arabic and Chinese.
Harry Winston was later purchased by Swatch, for $1 Billion dollars, although they still retain their own look and feel on their website.
Working on the redesign of the Standard Motor Products‘ corporate website provided our first exposure to parallax web design. Although this was still a fairly new design concept, we had very little difficulty implementing the basic parallax site, i.e. large, high-resolution background images with all web pages appearing on the home page in a long scroll.
The challenging parts were all the design elements we wanted to implement at each “section” of the parallax page. Each “section” had its own left nav menu which provided access to some contect-specific information within the parallax view, but then also provided a link for further details. We also incorporated a grid-style layout for the product sections, a timeline for the company history, and videos for the locations.
We also implemented the same parallax design elements on their Standard Brand site. This site showcased all the Standard Motor Products‘motor products, replete with online catalogs, training videos, etc.
Both sites are also available in English, French, and Spanish.
The Paul Weiss websites had already been created by the time I came onboard. My role was to oversee the ongoing maintenance and support of the various websites. Over a 6-month period we managed to eliminate the backlog of open support tickets, reduce our response time significantly, and introduce some process improvements to increase collaboration between ourselves (the vendor) and Paul Weiss (the client). We also established a weekly status meeting to remain proactive and collaborative on open issues, potential improvements, etc.
KPMG US was one of our biggest clients, with a dedicated digital marketing team assigned to manage all things digital. As their vendor of choice we got to work on some really cool projects. We developed their very first mobile app – an internal system for managing the KPMG Directory of Services. This was very successful and encouraged KPMG to move into the mobile app arena. Over the next 12 months we produce two more mobile apps for them – an internal auditing system and a public event management system.
We also produced a significant amount of web-based marketing materials for them. These were typically used when annual industry reports were published. The website would highlight some key points and promote the published report. We covered REIT, Retail Advisory, Global Manufacturing, Technology & Innovation, and many others.